Aishwarya Rai’s “Heroine” Into Production From Today

Aishwarya Rai At Heroine PhotoshootAishwarya Rai is back on the film sets. It was a long break from acting, considering the fact that it has been 9 months now that she gave a shot for Sanjay Leela Bhansali’s Guzaarish opposite co-star Hrithik Roshan. Well, This time, Aishwarya is shooting for the much anticipated Madhur Bhandarkar’s movie “Heroine“. It is special in many ways, but what I like the most challenging is that the film production is supposed to be wrapped in just 45 days. Phew! That will take some hard work. I hope this speed doesn’t affect the performances and storyline and the whole outcome of the movie.

Madhur Bhandarkar, a national award-winning director, (if you don’t already know) is super excited about his most ambitious project ever. Aishwarya Rai Bachchan was a part of the mahurat scene as the production of the movie begins today on June 7th, 2011. It’s Tuesday. And I read an interesting fact about Madhur Bhandarkar in today’s Times of India newspaper. It says “Madhur, who is a devotee of Lord Ganesha, has been following a trend of starting his movies on Tuesday as he considers it a lucky day for him. It is believed that just like every Tuesday he visited the Siddhivinayak temple in Mumbai today morning and then began the shoot.” Well, I believe it’s the director’s hard work, which got him real success. Because God helps those who help themselves. 🙂

Aishwarya Rai is the leading actress in the movie Heroine. There are two male leads i.e. Arjun Rampal and Arunodya Singh. Pretty interesting star cast, I must say. Aishwarya’s looks in the film are kept a secret but it will be Manish Malhotra who will be styling Aishwarya in the film. The movie “Heroine” was announced in May at the Cannes Film Festival.

According to press notes from Cannes “The film is based on the life and times of a superstar heroine from Bollywood. It is said to be an entertaining, daring, emotional, shocking, glamorous, scandalous behind the scenes account of the reality behind the world of glitz and glamor that the film stars inhabit. For a country obsessed with films and film stars, Heroine will take audiences on a voyeuristic journey to see what really goes on behind the closed doors of make-up rooms and vanity vans. It will give them a chance to go beyond the gorgeous smiles and politically correct quotes, to see what really happens in the lives of India’s sweethearts – The sniping & the politics, the secrets & the lies, the incredible highs of fame & the lonely depths of failure.”

Madhur Bhandarkar considers this movie to be his magnum opus. In fact, Madhur has made the entire Heroine cast and crew sign a non-disclosure agreement and banned media and visitors from the film’s set, to preclude a plot leak. I like it. Because previews and teasers kill the story sometimes. This is going to be better 🙂

Expect the film to be released somewhere in November this year. Madhur Bhandarkar hasn’t announced the release date though. We will just keep a lookout on the news for further details.

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